Each keyword entered in the Google search field will be directly linked to the websites. So, keywords or keywords are also very important role in SEO. Keywords become the benchmark of successful websites that have been optimized using SEO techniques. The keyword is a description of the user’s needs and interests in searching on Google. To find the right keywords and in accordance with the needs of users, usually, SEO experts like http://www.pagesatu.com/adwords will do keyword research first.
In keyword targeting, please note that there are several types of keywords that can be used to improve conversions, such as branded keywords are keywords that are relevant at the level of companies that already have some kind of strong name recognition. For example, there are users who search directly by using a particular brand name. This is because they already have a strong belief in the brand. Product keywords are keywords that users often use to search for information by mentioning the product they are looking for. Frequently these keywords are followed by brand names. For example, a photographer who wants to replace his old camera with a new one intends to find information about the nearest camera sales place.